Women to Watch: Victoria Morales matching quality housing with those in need

August 7, 2023

Published by Mainebiz | By Alexis Wells

In recent years, Maine’s shortage of affordable and workforce housing has gotten even more challenging as real estate values have soared. Victoria Morales created partnerships between landlords and nonprofit agencies to help house individuals that have experienced homelessness and or housing insecurity. Morales started the Quality Housing Coalition in 2018. She also served as a state representative from 2018 to 2022, representing South Portland. In her time in the Legislature she helped write and pass 16 state laws focused on housing and family safety.
Read the full article
The State House in Augusta at dusk on November 9, 2022.
Esta Pratt-Kielley / Maine Public
April 25, 2025
Dozens of people, including advocates, formerly unhoused people and social services providers, urged state lawmakers Friday to continue a program meant to help low-income renters stay in their homes.
April 7, 2025
The Quality Housing Coalition (QHC) proudly announces its Executive Director, Victoria Morales, has been honored with the Maine Association for Public Interest Law's (MAPIL) Excellence in Public Service Award. Presented annually by MAPIL in collaboration with the Maine Justice Foundation, the Maine Trial Lawyers Association, and the University of Maine School of Law, the award recognizes individuals who demonstrate an outstanding commitment to public interest law and service to vulnerable populations in Maine. Victoria Morales, who leads QHC in its mission to prevent homelessness and ensure housing stability for low-income individuals and families in Maine, has been at the forefront of addressing the state’s affordable housing crisis. Under her leadership, QHC has provided stable housing to more than 1,200 households and 3,000 individuals through initiatives like Project HOME, a program that partners with landlords to house and stabilize families and individuals in crisis. Before joining QHC, Morales served in the Maine House of Representatives focusing primarily on policies that remove barriers to access to opportunities for low-income people, including housing and criminal justice reform. As an attorney, she has long advocated for low-income Mainers trapped in crisis systems. Her leadership at QHC reflects this deep commitment to justice and equity. “MAPIL could not have selected a better recipient of the Excellence in Service Award than Victoria,” said Neil J. Kiely, CEO of Androscoggin Bank. “She is a dynamic, innovative, and compassionate leader with a long track record not only of public service but serving as a truly effective change agent. She contributes at every level, from positively shifting the arc of individual lives to strategically advocating for system change. Maine is fortunate to count her as one of our own.” "I am deeply honored to receive this award," said Victoria Morales. "It is a reflection not just of my own efforts, but of the critical collective work being done by the team at the Quality Housing Coalition, our partners, and countless advocates across Maine. Ensuring everyone has access to safe, stable housing is fundamental—and I’m proud to stand with those working every day to make that a reality for all Mainers." This recognition highlights the essential link between legal advocacy, public policy, and direct action in addressing complex challenges like housing insecurity. About Quality Housing Coalition (QHC): The Quality Housing Coalition is a non-profit organization dedicated to improving housing stability and quality of life for low-income adults and children in Maine. QHC provides resources, direct assistance, and advocacy to address immediate housing crises and promote systemic change for long-term housing security. Learn more at qualityhousingcoalition.org. About MAPIL: The Maine Association for Public Interest Law (MAPIL) is a student organization at the University of Maine School of Law dedicated to promoting careers in public interest law and supporting students pursuing these vital paths.
Victoria Morales
March 31, 2025
The Maine Association for Public Interest Law (MAPIL) auction is a time honored Maine Law tradition, one that has been going strong for 37 years. An integral part of this tradition is also the presentation of the Excellence in Public Service Award, conferred to a Maine Law alum who has dedicated their career to lawyering in the public interest. This year’s recipient, Victoria Morales ‘05, currently serves as Executive Director of Quality Housing Coalition, a Maine-based nonprofit devoted to tackling the many facets of the affordable housing crisis in the state 
December 3, 2024
For the last four years, the authority has been circulating 17 housing vouchers for young people aging out of foster care. Now they are getting an additional 13.